Tableau has been among the foremost tools that people use to understand and analyze data. A step forward on the way towards progress is the collaboration of Salesforce and Tableau. What the blending of these two technical platforms has done is given more scope to businesses to make decisions that are in favor of their...
In the past few years, automation has turned out to be one of the major aspects of business transformation. Whether it’s a business or its customers, everyone is able to derive insights and value out of automation and other analysis tools. When it comes to automation for e-commerce businesses, Salesforce’s Einstein Analytics has changed the...
In today’s world AI is being used through the marketing lifecycle to meet the customer’s expectations, get a competitive edge, and in the long run to improve the business margins. Marketers worldwide reported that AI alleviates their overall marketing efficiency by helping them in creating 1-to-1 marketing campaigns across every touchpoint. Generally, AI lends a...
Your business needs to focus on the right opportunities to make more deals. Knowing the right sales opportunities would help in prioritizing and acting on those prospects to finally clench them. This is where Salesforce comes into the picture as it offers a system called Einstein Opportunity Scoring that tells you the possibility of an...
We all agree Artificial Intelligence (AI) is a disruptive technology in today’s data-driven business world. There are vast amounts of data generating from multiple sources, and it is nearly impossible to collect, store, use, maintain, and access all the data. Data is the new oil and it is extremely essential for businesses to unlock data...
Dreamforce 2019 is in full swing & Salesforce has already introduced some groundbreaking features. The day one of the Dreamforce witnessed a major push for Einstein AI. Einstein has been Salesforce’s go-to product since its launch in 2016. The majority of Salesforce customers are using Einstein analytics to get business insights. With the introduction of...
Salesforce has recently introduced new email features in its Marketing Cloud in order to make email capabilities more efficient. The new Einstein Email capabilities will help new-age marketers enhance their productivity, send more personalized emails and drive more customer engagement. Salesforce’s intelligence platform Einstein Analytics is currently helping marketers get valuable insights in order to...
In today’s connected world, data is at the center of every business decision. Research shows that every day 2.5 exabytes of new data is being generated. Isn’t that huge? As a business grows, it adds new users and generates even more data. Data volume is growing at a radical pace and we just can’t stop...
Since years, Salesforce users were using operational reports and dashboards to access their business data, analyze business performance and deliver results. It was a tough task for them to manually manage data, as over the year the amount of data has grown exponentially. As analytics became more vital for businesses than ever before, Salesforce has...
The infographic will guide you with CEPTES leveraging the power of AI with new strategies and value chains. AI and Einstein provides customers: Individualization personalization Transparency Reliability. Quality
CEPTES is a global Salesforce service provider who accelerates the business value of your Salesforce investment through consultation, digitalization, and innovation.
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