Pardot Marketing Automation – The Key to Generate More ROI

Marketing automation is the way forward in today’s competitive market. A recent study conducted on marketing automation found that 51% of the companies who participated in the study used marketing automation.  And 58% of those who didn’t were planning to embrace automation soon. The fact that well-implemented marketing automation can help companies generate quality leads...

Top 5 Highlights: Pardot August’19 Release

Salesforce’s B2B Marketing Automation Platform ‘Pardot‘ offers a full spectrum of solutions that helps marketers build meaningful connections, create more pipeline and help sales reps close more deals. In the lastest Pardot August ’19 release, the B2B automation system has upgraded many of its existing features as well as introduced few new functionalities in order...